Amy Anfinson on How to Attract an Abundance of Clients (In ANY Niche)

A Positive Change Coach for over 16 years, Amy Anfinson shares her secrets to creating a thriving coaching practice. We explore how to easily attract and allow more clients into your business, and why the word sell is NOT a four-letter word. I was able to get Amy to spill “some” of the beans on the formula she uses with prospective clients to say yes to themselves in a powerful way. This conversation applies to ANY industry, whether you sell life insurance, swimming pools or coaching sessions.


Takeaways from this episode (There are MANY MORE):

  1. When taking classes and programs for your own self-improvement, it’s more important that you stay aligned then that you follow every step in the class.
  2. Focusing on pain points in your marketing is not a great strategy anymore. Instead, focus on serving others.
  3. To attract more clients, get clear on what you want without having doubts or split energy about it not happening.
  4. Help them get clear on what they really want and what’s possible. Show them that you can help them get to where they want to go.
  5. Believe in yourself – and that you provide immense value.
  6. Explain that you’ve got a program (service/product) that can really help them. Let them know they’re not doing it alone.
  7. Help them remove their resistance to saying yes.
  8. Remain detached to the outcome.
  9. Get support for yourself to help YOU with YOUR alignment. Even coaches need coaches.
  10. Focus on YOUR why. Why you’re doing what you’re doing and the benefits you want to bring to others.


How to contact Amy Anfinson:

https://amyanfinson.com/

Connect with Rhonda Ryder

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